How to Attract Business Investment for Manufacturing Despite Rising Costs
Can a manufacturing company stay popular with investors when raw material prices are going through the roof? The answer is a big yes. Even though high costs are squeezing profits, smart business investors are looking for companies that know how to bounce back and work smarter. In 2026, the manufacturing world is changing. We are seeing a move toward “smart factories” and eco-friendly habits. This article will show you how to get business investment by proving your company is ready for the future, no matter what happens to material prices.
Why Rising Costs Worry People and Why It’s an Opportunity
Raw materials usually make up 40% to 70% of what it costs to make a product. When the price of steel, plastic, or energy goes up, profit margins get thin. This can make some people nervous about providing business investment.
Today’s investors look beyond current expenses to assess how well a business can perform under pressure. Manufacturers that adopt digital tools often achieve significant cost efficiencies, and demonstrating stronger efficiency than peers makes your business far more attractive to investors.
Proven Ways to Attract Business Investment
To get the growth capital you need, you have to show that your business is a safe and smart bet. Here is how you can stand out:
1. Show Off Your Smart Factory
Investors love technology because it makes things predictable. If you use AI to track your machines or predict when they might break, you are saving money. McKinsey notes that “future-shaping” industries like advanced manufacturing now attract nearly 38% of all global equity funding.
2. Use Better Funding Mixes
Don’t just stick to one way of getting money. Look at different business financing options:
- Venture Capital Funding: Perfect for startups using new tech to solve old problems.
- MSME Funding: In India, small businesses can get special help from the government.
- SME Funding: Middle-sized companies can use their machines as “collateral” to get better loans.
3. Tap Into Government Help
In India, the PLI (Production Linked Incentive) schemes have already brought in over $21 billion in business investment. If your company helps make India a global hub for electronics or EVs, you can get cash back for every extra item you produce. This is a huge “plus” for any startup investors looking at your books.
Making Your Business Irresistible to Investors
To win over business investors, your pitch needs to focus on how you stay profitable when things get expensive.
- Waste Less: Use “Lean Manufacturing” to make sure every gram of raw material counts. If you waste 5% less than others, that’s pure profit.
- Go Green: Studies show that a large majority of investors favour companies with environmentally responsible supply chains. Using recycled materials not only supports sustainability goals but also attracts business investment from environmentally focused funds.
- Be Open: Maintain clear and well-structured financial reports. Even during rising costs, a transparent plan for managing them strengthens credibility and builds investor confidence.
Data Insights: Manufacturing is Growing
| Metric | Current Trend (2025–2026) | Source |
|---|---|---|
| Global Manufacturing Growth | Projected to increase by 4% annually | Industry Data |
| FDI in India Manufacturing | Totaled $165.1 billion, marking a 69% rise over the past decade | Government Reports |
| Automation Savings | Advanced tools can lower operating costs by 15% to 30% | Research Study |
Actionable Steps for Leaders
- Check Your Suppliers: Find local partners to cut shipping costs.
- Get Digital: Use AI to make your factory run smoother and cheaper.
- Highlight ESG: Show that your business is sustainable to attract modern business investment.
- Use Hybrid Funding: Mix equity funding with government grants like the Startup India Seed Fund.
Future Outlook: The “Circular” Model
The future of business investment belongs to companies that don’t just “take, make, and throw away.” By 2026, the Circular Economy is a must-have. Companies that recycle their own waste or refurbish old parts are safer from price spikes. BCG reports that these strategies can cut the risk of price shocks by half!
Frequently Asked Question
How can a manufacturer get business investment when costs are high?
Focus on efficiency and cost control. Use automation and waste reduction to maintain healthy margins.
Is there startup funding for manufacturing in India?
Yes, government initiatives and schemes provide significant support for new and growing factories.
What is equity funding?
It is selling a portion of your company to investors in exchange for cash to accelerate growth.
What is growth capital?
Growth capital is investment that helps a company expand without heavy debt, supporting scaling and new opportunities.
How much can automation save?
Smart factories can cut production costs by 15% to 30% on average.
Why do business investors care about AI?
AI improves production efficiency, reduces downtime, and optimises material usage, boosting profit margins.
Conclusion
Rising costs are a test of strength. Manufacturers that adapt by using new tech and smart funding will not only survive but thrive. By turning your challenges into a story of efficiency and innovation, you will find that business investment is always available for those who look forward.
About Solvencis
Solvencis provides outcome-focused advisory services designed to help mid-market manufacturers navigate complex financial landscapes. We specialise in investment banking, fundraising, and financial transformation, helping companies secure the growth capital needed to transition into smart, tech-driven operations.
In an era of rising costs, Solvencis offers a unified approach by combining commercial insight with comprehensive legal services. Our integrated model ensures that every transaction from private placements to debt restructuring is backed by rigorous regulatory compliance, contract management, and risk control.
Core Services
- Fundraising & Investment Banking: Connecting manufacturers with venture capital, private equity, and strategic investors.
- Mergers & Acquisitions: End-to-end consulting for mid-market businesses looking to scale or exit.
- Legal Services: Ensuring legal clarity in corporate transactions, dispute advisory, and regulatory alignment.
- Debt Restructuring: Optimising capital structures to improve cash flow and resilience against material price hikes.
- Private Placement: Facilitating customised investment opportunities for high-growth industrial firms.
Through our fixed-cost engagements and virtual delivery model, Solvencis makes financial and legal advisory practical, transparent, and focused on one goal: your growth.
Email: inquiry@solvencis.com

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