Insights
Crafting a Winning GTM Strategy for Consumer Goods Brands in India’s Competitive Landscape
Industry Context: Navigating India’s Competitive Currents with Smart Marketing Tactics Valued at over $110 billion in 2025, India’s FMCG sector faces intense competition. Market saturation in urban areas…
4 min read
Navigating Tech Acquisitions: How Financial KPIs Drive Smart M&A Decisions in India’s IT Sector
Financial KPIs in Tech M&A: A Guide for India’s IT Leaders India’s Information Technology (IT) sector is experiencing a boom in mergers and acquisitions (M&A), with deal volumes…
4 min read
GTM Strategy Makeover: Competing and Winning in India’s Consumer Goods Industry
Reimagining GTM Strategy to Win in India’s Hyper-Competitive Challenges Consumer Goods Market India’s consumer goods (CPG) sector is a vibrant, dynamic battleground, offering immense opportunity alongside intense competitive…
4 min read
Mastering Selling Documents: How to Secure a Smooth Tech Startup Sale in India’s IT M&A Space
Selling Documents: The Key to Success in India’s IT M&A Market India’s IT sector continues to flourish, with tech startup sales fueling a dynamic merger and acquisition (M&A)…
4 min read
Crafting a GTM Strategy to Cut Through Advertising Noise
Industry Context: Navigating Advertising Noise in the Crowded Consumer Goods Landscape India’s consumer goods market thrives on a young, aspirational population and rising disposable incomes. Yet, the competitive…
4 min read
Inside India’s Startup M&A Exits: How Founders Tackle Valuation Disputes and Emotional Challenges
Navigating M&A Exits: Overcoming Founder Challenges in India’s Startup Ecosystem India’s startup ecosystem is a powerhouse of innovation, with IT startups, SaaS, and FinTech driving growth. Mergers and…
4 min read
